EQ, Guitar Player, and Keyboard magazines are
sponsoring the RM64 Artists Record project — a ground-breaking program
that provides seven musicians with the gear (the goodies include KRK
Rockit monitors, Line 6 Pods, Novation MIDI controllers, Rode
microphones, and Propellerhead Reason and Record software packages) and
the platform to build audiences, seduce record-label interest, and
achieve their musical dreams.
A huge part of the RM64 program is that the seven artists — All
Wrong & the Plans Change, Bud Carroll, Sweatshirt Weather, the 54,
the Devil Whale, the Eastern Sea, and the Narrative — post blogs,
videos, and photos documenting their struggles, strategies, victories,
and failures. This “open-network process” affords a tremendous
opportunity for the
Bass Player, EQ, Guitar Player, and Keyboard reader
communities to experience first-hand what it takes to build success or
go down fighting in today’s brutally competitive music industry.
Perhaps more importantly, it also lets Bass Player, EQ, Guitar Player, and
Keyboard readers share their experiences with the RM64
artists via comments — offering career advice, solace, gear and
technique tips, and encouragement. It’s like we’re all part of an
unfolding reality show about the music business!
MPN will post regular updates on the RM64 Artists Record project via
the magazine Web sites, Facebook, and Twitter, but readers are also
encouraged to check on the RM64 site to get the latest news from the
artists themselves. See if anything the RM64 Artists are doing can help
YOU in your own quest for music-business success, or see if you can
save THEM from making a horrible misstep.
Check out the RM64 Artist Record project right now! http://rm64artistsrecord.com/
64 Media is a Los Angeles-based A&R and creative consulting agency
working with music, media and entertainment companies. The company was
founded by longtime music industry veterans with years of experience
and a proven track record for artist discovery. RM 64’s creators have
developed a national network of tastemaker talent scouts that find new
emerging artists. Their scouts interact and deliver music through an
online social platform that incorporates a proprietary artist rating
system that assesses and filters new talent. Their clientele includes
major and independent record labels, music publishers, media and
entertainment companies who have access to their extensive artist
content and consulting services. RM 64 also publishes an influential
music industry blog that spotlights new talent along with the latest
industry insider information.